Last updated: September 2, 2026 This Privacy Policy explains how The Backup Trade ("**The Backup Trade**," "**we**," "**us**," or "**our**") collects, uses, and shares information when you visit thebackuptrade.com, subscribe to our newsletter, or otherwise interact with us (the "**Services**"). We deliver the Services through the beehiiv platform. beehiiv processes some information on our behalf as our service provider, and in some cases as an independent controller for its own platform purposes such as security and abuse prevention. You should also review beehiiv's privacy policy. ## Information We Collect You give us: your email address, name (if you provide it), your preferences, and anything you send us when you contact us. We collect automatically: device and log data (such as IP address, browser type, approximate location from your IP, timestamps, and referring URLs), cookie and pixel data, and email engagement data (such as opens and clicks). ## How We Use Information We use information to deliver and operate the newsletter, manage subscriptions, provide support, personalize and improve our content, send operational and (where permitted) promotional messages, keep the Services secure, prevent abuse and fraud, and comply with the law. ## How We Share Information We do not sell your personal information. We share it only: - with service providers who help us run the Services, including beehiiv for hosting and email delivery; - with advertising and affiliate partners in limited form (such as click or attribution data) for reporting, and where content is sponsored or contains affiliate links; - when required by law or to protect rights, safety, or prevent fraud; and - in connection with a merger, acquisition, or sale of assets. ## Cookies and Tracking We and our providers use cookies, pixels, and similar technologies to run the Services, remember preferences, and measure engagement. You can control cookies through your browser settings, and many email clients let you limit tracking by blocking automatic image loading. Disabling these may affect how the Services work. ## Your Choices and Rights You can unsubscribe at any time using the link in any email; we honor opt-outs promptly. You may request access to, correction of, or deletion of your personal information by emailing us, and we will respond as required by applicable law. Depending on where you live, you may have additional privacy rights under your local law. ## Data Retention We keep personal information only as long as needed to operate the Services, meet legal obligations, and resolve disputes. We may keep unsubscribe records to make sure we continue to honor your opt-out. ## Security We use reasonable safeguards to protect information, but no method of transmission or storage is completely secure. ## Age The Services are intended for individuals 18 and older. We do not knowingly collect information from anyone under 18. ## U.S. Processing We are based in the United States. If you access the Services from outside the U.S., your information may be processed in the U.S. and other countries where we or our providers operate. ## Changes to This Policy We may update this Privacy Policy from time to time. We will revise the "Last updated" date above and, for material changes, may notify you through the Services or by email. ## Contact The Backup Trade Email: [email protected]